Calculated Widget

How to create a Calculated Widget

Follow the visual guide below for step-by-step instructions. If needed, you’ll also find the written steps at the end of this guide.

Follow these steps to build a Calculated Widget:

1. At the top of your dashboard, click Calculated Widget
2. Select the widget style you want
3. Click Add Metric
4. Choose: 
   - The integration
   - The source
   - The metric
   
   
5. Click save
6. Add a calculation operator:
   - + (addition)
   - - (substraction)
   - * (mutiplication)
   - / (division)
   - () (grouping)
   👉 You can either click the operators or type them manually directly in the formula box.
7. Click Add metric again to continue building your formula:
   - Select the integration
   - Choose the source
   - Select the metric
   
   
8. Repeat as needed to complete your calculation

9. Configure the Formatting options

    

   Format

   The format is automatically selected based on your formula, but can also be adjusted manually:
   - Auto
   - Integer
   - Decimal
   - Percent
   - Money
   - Time

   Fluctuation type

   Choose how performance trends should be interpreted:
   - Auto
   - More is good
   - Less is good

   
   

10. Once finished, click Create widget
    
    

Your widget will now display the calculated KPI 🎉

Using multiple KPI Calculations

In Trend and Multi-Column List widgets, you can add more than one KPI Calculation.

• Each KPI will appear in its own column
• Each column can have its own formula
  
  
  
  

This allows you to compare multiple calculated KPIs within the same widget.

How additions work with calculated metrics

When using the + operator with calculated metrics, DashThis applies a merged calculation approach (weighted average) rather than a simple numeric addition.

This means that metrics such as CPC, CPA, CTR, or other ratio-based metrics are recalculated using the combined underlying data instead of adding the displayed values together.

For example:

• CPC A = $0.50
• CPC B = $0.50

Using CPC A + CPC B will result in $0.50, not $1.00, because DashThis recalculates the metric based on the merged totals behind the scenes.

This behavior reflects the most commonly expected outcome when combining performance metrics across sources or campaigns.

Need a simple addition instead?

If you want the result to be a direct mathematical sum (for example, $0.50 + $0.50 = $1.00), you can achieve this by breaking down your formula and using parentheses appropriately in your calculation.

Limitations (Beta)

Because this feature is still in development, the following limitations apply:

• ❌ These widgets can’t be merged.
• ⚠️ "Save as Template" limitations
  - Calculated Widget will be copied into the template
  - However, all integrations used in the formula must be added when using the template
  - Otherwise, the widget will not be created
  
  

Why use Calculated Widgets?

Use calculated widgets to create custom KPIs from your existing data — whether it comes from the same integration or multiple integrations combined.

Examples:

• Gross Profit = Conversion Value - Cost
• Lead Cost = Ad Spend / Leads
• Calculates the cost per purchase from an integration.
• Combined Conversions from multiple ad platforms
  
  
  

They’re useful when the metric you need isn’t directly available in your data source.

What's next ?

We’re actively working on improving Calculated Widget.

Stay tuned for updates as we continue to enhance this feature 🚀

Your feedback is highly valuable to us. If you have any suggestions, we encourage you to share them with us. We would be happy to review your input and consider how it could be implemented in DashThis.