Google Analytics 4 notes/limitations
As announced by Google: On July 1, 2023, standard Universal Analytics properties stopped processing new data, and as of July 1, 2024 all UA data has been deleted and is no longer accessible.
- Universal Analytics is no longer accessible as of July 2024
- As of December 1st, 2022, GA4 API data has announced some attribution metrics and dimensions are no longer compatible, for more information, please visit the GA4 API guide.
- Due to a restriction in Google's API, Advertising metrics are only available with dimensioned widgets: List, Multi-list, Stacked-column, and Pie chart.
- Please keep in mind that creating a new GA4 property will not migrate your old GAU properties, and no historical data is available.
- DashThis does not currently support the direct visualization of GA4 conversion paths, funnels, user path exploration, or user flow diagrams. As a workaround, you can take a screenshot of the desired GA4 visualization and insert it into a Comment Box within your dashboard.
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A good thing to keep in mind when creating GA4 widgets is quotas. What are they? Well to explain this in the least technical way possible: Google installed quota limits to control the system from crashing if ever too much data is being pulled in at the same time. This rule applies to everyone with a website plugged into GA4 and unfortunately, there's no cheating - we just need to be patient. So, when you see a widget in DashThis displaying the message ‘’quota reached’’, this is a good example of Google saying, ‘’hey you are fetching too much data right now, we need to wait a bit'’ - but on the bright side, DashThis will tell you exactly when to come back and check your data results 😊
If you want to know more about this, check out Google developer page on Limits and Quotas on API Requests.
Should you need any assistance with Google Analytics 4, please reach out to our Support Team 🤘