Facebook Insights: Metrics and Dimensions Deprecation

This article highlights the updates Facebook/Meta has made to their Insights API, including measures to enhance user privacy and data anonymization. We're here to guide you through these changes and their impact on DashThis.

We are actively working to provide alternative metrics and dimensions to help you achieve similar objectives while minimizing the impact on your reporting. This article will be updated regularly as new developments emerge, so feel free to revisit it anytime.

For those interested in learning more about these changes directly from Facebook, we encourage you to read their official blog post here.


    September 16th, 2024

    • As of September 16th, 2024, these dimensions are no longer available through Facebook Insights' API:
    Age
    Gender
    Age Gender
    Language
    Page Views
      • As of September 16th, 2024, these metrics are no longer available through Facebook Insights' API:


        Page Organic Reach
        Page Impressions (Organic) 
        Page Negative Feedback
        Post Negative Feedback
        "Check-Ins" related metrics

        March 14, 2024

        • As of March 14, 2024, the following combinations are no longer available through Facebook Insights' API:


        Page Stories Story Type
        Facebook Page Likes Age Gender
        New Fans (New Page Likes) Likes Sources
        Page Unlikes Likes Sources
        Check-ins Age Gender
        Check-ins Country
        Check-ins Language
        Page Positive Feedback Feedback Type
        Page Views Age Gender
        Page Views Device Type
        Page Views External Referer

         

        Keeping You Updated


        We sincerely apologize for any inconvenience these changes may cause. While these decisions are beyond our control, we remain dedicated to supporting you by providing the tools and resources you need to adapt your reporting dashboards to these updates.

        We’ll keep this page updated promptly whenever Meta announces similar changes in the future.

        If you have any questions or concerns, please reach out to our Support Team.