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Clickmeter metrics and dimensions
| Metric Name | Description | Calculations (if applicable) |
| Ad Clicks | The total number of clicks on your ad | |
| Conversion Rate (Lead/Clicks) | The percentage of clicks on your ad that led to a conversion. It is calculated by dividing the number of conversions by the number of clicks and multiplying the result by 100. | |
| Conversion Value | The total dollar value is associated with all conversions and is calculated by multiplying the value per conversion by the total number of conversions. The value per conversion is determined by you when you define your conversion; this is the dollar amount that you consider each conversion is worth to you. | |
| Goal Completions Total (Conversions) | The total number of times people took the desired action after seeing your ad. This action can be anything from buying a product or service, to signing up for a newsletter. |
Dimensions:
- There are no dimensions available at this time.
If you would like to request more metrics and dimensions, please reach out to our Support Team.