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Got a question?
Adform metrics and dimensions
List of metrics and dimensions
- Ad Cost
- Ad Impressions
- Ads Clicks
- Click-Through-Rate (CTR)
- Conversion Rate (Leads/Clicks)
- Cost Per Click (CPC)
- Cost Per Thousand Impressions (CPM)
- Unique Clicks
- View Impressions
- View CTR
- View CPM
- Sales
- ROI
- ROAS
- All Conversions Post Click
- Conversions Type 1 Post Click
- Conversions Type 2 Post Click
- Conversions Type 3 Post Click
- All Conversions Rate Post Click
- Conversion Rate Type 1 Post Click
- Conversion Rate Type 2 Post Click
- Conversion Rate Type 3 Post Click
- All CPA Post Click
- CPA Type 1 Post Click
- CPA Type 2 Post Click
- CPA Type 3 Post Click
- All Conversions Post Impression
- Conversions Type 1 Post Impression
- Conversions Type 2 Post Impression
- Conversions Type 3 Post Impression
- All Conversions Rate Post Impression
- Conversion Rate Type 1 Post Impression
- Conversion Rate Type 2 Post Impression
- Conversion Rate Type 3 Post Impression
- All CPA Post Impression
- CPA Type 1 Post Impression
- CPA Type 2 Post Impression
- CPA Type 3 Post Impression
- Unique Impressions
Dimensions:
- Country
- Line Item
- Banner
- Device Type
- Campaign
- RTB Domain
- Media
- Ad Type
If you would like to request more metrics and dimensions, please reach out to our Support Team.
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