Adform metrics and dimensions

 


List of metrics and dimensions

 

    • Ad Cost
    • Ad Impressions
    • Ads Clicks
    • Click-Through-Rate (CTR)
    • Conversion Rate (Leads/Clicks)
    • Cost Per Click (CPC)
    • Cost Per Thousand Impressions (CPM)
    • Unique Clicks
    • View Impressions
    • View CTR
    • View CPM
    • Sales
    • ROI
    • ROAS
    • All Conversions Post Click
    • Conversions Type 1 Post Click
    • Conversions Type 2 Post Click
    • Conversions Type 3 Post Click
    • All Conversions Rate Post Click
    • Conversion Rate Type 1 Post Click
    • Conversion Rate Type 2 Post Click
    • Conversion Rate Type 3 Post Click
    • All CPA Post Click
    • CPA Type 1 Post Click
    • CPA Type 2 Post Click
    • CPA Type 3 Post Click
    • All Conversions Post Impression
    • Conversions Type 1 Post Impression
    • Conversions Type 2 Post Impression
    • Conversions Type 3 Post Impression
    • All Conversions Rate Post Impression
    • Conversion Rate Type 1 Post Impression
    • Conversion Rate Type 2 Post Impression
    • Conversion Rate Type 3 Post Impression
    • All CPA Post Impression
    • CPA Type 1 Post Impression
    • CPA Type 2 Post Impression
    • CPA Type 3 Post Impression
    • Unique Impressions

 

Dimensions:

  • Country
  • Line Item
  • Banner
  • Device Type
  • Campaign
  • RTB Domain
  • Media
  • Ad Type

 

 

If you would like to request more metrics and dimensions, please reach out to our Support Team. 

 



What's next:

Adform notes/limitations